GOT7 is back with their new mini album DYE and, along with it, they have released the music video for ‘Not By The Moon’ , the title track they will promote during this era in music shows. The MV for this song features a fresh concept with a classic, vintage and elegant style , something the JYP Entertainment group had not experienced before. The clip begins while we see them in a living room where light colors predominate, even in the clothes they wear, while some chandeliers hang on the ceiling, behind them is a round white stone figure on which a person has been carved, this figure can be associated with the moon over which they sing.
— not by the moon ☾- pao (@4Thewall) April 20, 2020 The melody begins and they remain still, until Jinyoung’s vocal line begins and together they advance towards the front with interpretive movements, before giving way to other formations of their energetic choreography. With the first verses we see Jinyoung in a room while watching a pigeon fly and go out through his window, over time we see that it could be a separation , however, as the lyrics indicate, both will do everything in their hands to stay together and face the obstacles that are necessary. BamBam begins his performance surrounded by lights and, followed by him, we see Jackson as a king who is in the midst of fighting two opposing forces , probably representing those who are striving to make love triumph while on the other hand. There are those who want to end it.
— NOT BY THE MOON || Naya ☾ (@JaebumPollito2) April 20, 2020 On white stone we see carved a representation of the phases of the moon , where a bottle is placed in the central area, it could be the poison that is spoken of in the novel of Romeo and Juliet , which would put at risk the love reported in the song. Since the release of the teasers for this record material, it had been thought that they had a link to Shakespeare’s work , as they take up the idea of not swearing by the moon because, as it is constantly changing , the promises could change and lose validity. The members wear different sets of clothes in black and white colors, which are accompanied by details and accessories with rhinestones and, simultaneously, the verses of Not By The Moon tell the love story that arises from having found someone who even in the dark it gives you light and color , so despite the difficulties, they will strive to stay together. While we appreciate the forceful choreography, some white sarcophagus-shaped platforms appear, in this cold and desolate scene, the members of GOT7 appear as a force that makes the poison bottle fall, while Yugyeom shows the pigeon that we saw before, letting us know that they have been able to meet again. She flies and passes the group of people with capes and covered faces that protect this place, thus the bird manages to reach the marble moon, collapsing everything around it. https://twitter.com/staaytinizen/status/1252245019207106560 It is at that moment that the clock that was shown during the teaser of the video appears, which marks the debut of GOT7 pointing at 1:16 . This moment marks the union between the group and Ahgase , so GOT7 would be dedicating the main verses of the song to them, making a commitment to their followers, with whom they refuse to swear their love and loyalty in the name of the moon, trying to make your union last. Watch the full video for ‘Not By The Moon’ below:
