In 2015, Justin Bieber and One Direction marked the release of their new albums for the same day – November 13th. This sparked a discussion among the fans, which reached Justin. The singer did not like the “coincidence. “They haven’t done a lot of shows, but we’re talking about them now. That gives them some visibility, right? I think that’s why they chose the date. I believe it was the outreach strategy they found, ”he said in an interview with a radio show in New Zealand. “Purpose”, Justin Bieber’s album at the time, was # 1 in the United States and vice leader in the United Kingdom. “Made In the A.M.” by One Direction was vice-leader in the United States and # 1 in the United Kingdom.